Illinois News Joint is pleased to partner with High-Minded Events in order to better promote and report on cannabis events across Illinois.
Phil Cooper, Owner and Founder of High-Minded Events, has been in the hospitality business since childhood and in the event industry for nearly 20 years, and after being a cannabis enthusiast for 26 years, Cooper combined his two passions for a perfect fit.
Along with his business partner Mindy Moore, Cooper created the “event design and management for professional events” business: High-Minded Events.
“It seems like a perfect fit to combine my passion for event design with emerging cannabis industry,” Cooper said. “It’s very challenging for cannabis brands to market themselves, and I personally believe that live-event experiences are powerful ways to communicate a brand to consumers.”
Cooper believes events that he designs help normalize cannabis and should be available for on-site consumption.
“It’s why my business partner and I have been using our decades worth of relationship to vet privately owned venues that allow cannabis consumption,” said Cooper. “A professional cannabis event should be able to openly and honestly consume the products they produce.”
Cooper believes if High-Minded Events creates experiences that are approachable, safe, elegant, and informative that more people can be responsibly introduce to cannabis and ultimately broaden the consumer base.
“My hope is that my history of designing ‘roadshows’ for mainstream national brands will translate to cannabis so we can design an experience for a brand here in Chicago and then take it on the road to the other markets.”
Cooper ensures that each High-Minded Events he designs is compliant in conjunction with all local and state laws and properly licensed.
High-Minded Events next event, The Four Twenty Experience, is scheduled for April 20.
The Four Twenty Experience runs from 6-10 p.m. at Guild Row, located at 3130 N Rockwell Street in Chicago.
High-Minded Events will follow that experience with Higher Love on June 1, 2022. Higher Love is scheduled for 6-10 p.m. at 619 Howard Street in Evanston. Higher Love includes a Budtender Networking Party, multiple brands, and education.
For more Illinois cannabis industry news, click here.
To learn about cannabis-friendly events in Illinois, click here.
To qualify and receive a medical patient card at a discounted rate, click here.